A Communication Tool to Strengthen Trust

I collaborated with Dice Project to design the quarterly PR magazine for Hata Hospital in Onojo City. Hata Hospital has been serving the community since 1929, driven by the desire to “help those in need.” As construction progresses to transform the hospital into a new facility by 2025, efforts are underway to provide even more patient-centered care and to create a hospital filled with love and kindness, with the entire team united in this goal. In December 2022, “HAPI-MAGA” was launched to share the stories of Hata Hospital. We also incorporated the hospital’s history, as featured in the magazine, into the temporary construction barriers, along with an announcement of the renovation, and ensured that the brochures could be freely taken. Moving forward, this magazine will continue to function as a communication tool to strengthen relationships and build trust among patients, the community, and hospital staff.

Credit /
Client: Hata Hospital
Agency: DICE PROJECT
Art Direction: Hitomi Sato (DICE PROJECT)
Art Direction: Yuki Takayama (DICE PROJECT)
Photo(magazine): Yuki Katsumura
Design: Daisuke Kobayashi (SUKEDACHI DESIGN)