BEYOND THE PRINTING.

INOUE PRINTING is not limited to the printing area. With the times, They are a company that creates new value for our customers with creativity that is not bound by common sense and their own manufacturing network. Furthermore, They are a company that considers the happiness of employees by reforming internal operations, not just for their customers.
After many years of meetings with President Inoue, one keyword, “BEYOND THE PRINTING,” came out. From there, SUKEDACHI DESIGN designed the symbol mark that expresses that philosophy with the kanji “I”. The “I” has the meaning of digging into the contents, grasping things, and clearing the boundaries and corners in place, so it is also a symbol that captures the thoughts of their customers. It is designed so that a part of the grid drawn vertically and horizontally is focused in a round box. It expresses its desire to spread one brand to the world.

Credit /
Client: INOUE PRINTING
Produce: Kenichiro Inoue (INOUE PRINTING)
Art Direction: Daisuke Kobayashi (SUKEDACHI DESIGN)
Design: Daisuke Kobayashi (SUKEDACHI DESIGN)
Photo: Yoshihiko Tanaka (Studio Red Star)
Cording: Hikaru Ando
Printing: INOUE PRINTING